The brand Commerzbank The brand Commerzbank


Step by step towards success

The continuation of the brand campaign

Brand campaign 4.0"Commerzbank. The bank at your side" is our brand promise. Our range of services and products is determined by the interest shown by our customers and by their satisfaction.

In the brand campaign we are lending expression to the position of Commerzbank. In this respect fairness and competence are the decisive factors.

Digital and personal

Commerzbank is launching a new TV campaign on 15 March. Thanks to its dynamism and the modern editing style the spot also takes a totally new direction in visual terms. A DJ is accompanied in the film as he uses the technical features of Commerzbank in the digital era – but does not want to forego personal contact.

Although we can deal with virtually everything digitally nowadays, many matters are still discussed personally. We are dedicated to inspire our customers with our digital features and the personal consulting in more than 1,000 branches.

Watch the film here (in German): TV spot